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Client Success: Gift Card Company

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How ARRiiVE helped a gift card company write a business plan to raise funding: 

Client Description: The business of credit cards has been around since before the launch of VISA as a division of Bank of America over thirty years ago. However, the emergence of gift cards is a fairly new segment in this multi-billion dollar industry (due to non-disclosure we will call them "Gift Card Company"). Gift Card Company is targeting a new way to market logo gift cards to companies. 

Challenge: Gift Card Company sought to raise five million dollars for their initial gift card service launch.

When Gift Card Company's CEO first contacted Scott Andrews at ARRiiVE, he did not have his business plan written. He did have the beginning of a team, a loosely-defined concept, and a desire to make a lot of money.

Gift Card Company lacked a strongly defined business vision. Without a plan, he was shooting in the dark and an undefined target. He had a concept, but no contacts to directly raise the funding he needed. In short, he was in trouble!

They contacted ARRiiVE for assistance in how to raise the initial funding required to launch their new service in this exciting industry.

Solution(s): Gift Card Company's challenge broke down as follows: first, their CEO needed a strong and clearly defined vision for what the company would be and what it was trying to do. Second, he needed a business plan to demonstrate that he had studied his marketplace, knew what the competitive challenges would be, and could bring a team of experienced experts to the table. Third, he had to demonstrate a plan for revenue generation, with a financial model for profitability. Fourth, he had to raise enough capital to launch the company.

 

ARRiiVE focused first on corporate vision. Without vision, a company has little hope. Our consulting enabled Gift Card Company to determine their plan of action to become prepared to write a business plan. Months later, Gift Card Company again contacted ARRiiVE to review their business plan. The plan had many holes and would have been considered inadequate to most of the investors we know. We suggested ways to improve the plan.

 

The plan is currently being revised and ARRiiVE is helping Gift Card Company select potential investors to target their request for initial investing. This solution is an on-going work-in-progress. Keep in touch to learn more as their success unfolds.

 

Are you interested in how we might help your organization? 

Please fill out our contact request form with details of how you seek assistance.


ARRiiVETM: "Has Your Business Arrived?"SM 

Strategic marketing and selling solutions helping you grow your business success, more quickly.

Call and join-in with the ARRiiVE: Innovations In Business Show, live on Wednesdays at 2PM PST

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Website designed by ARRiiVE Business Solutions. Copyright 2006-2011. ARRiiVE Business Solutions. All Rights Reserved. 

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ARRiiVETM: "Has Your Business Arrived?"SM 

Strategic marketing and selling solutions helping you grow your business success, more quickly.

Call and join-in with the ARRiiVE: Innovations In Business Show, live on Wednesdays at 2PM PST

Artwork Disclosure  |  Home  |  Links  |  Privacy Policy  |  Newsblog | Terms of Use  |  Hire ARRiiVE

Website designed by ARRiiVE Business Solutions. Copyright 2006-2011. ARRiiVE Business Solutions. All Rights Reserved. 

AddThis Social Bookmark Button


  

ARRiiVETM: "Has Your Business Arrived?"SM 

Strategic marketing and selling solutions helping you grow your business success, more quickly.

Call and join-in with the ARRiiVE: Innovations In Business Show, live on Wednesdays at 2PM PST

Artwork Disclosure  |  Home  |  Links  |  Privacy Policy  |  Newsblog | Terms of Use  |  Hire ARRiiVE

Website designed by ARRiiVE Business Solutions. Copyright 2006-2011. ARRiiVE Business Solutions. All Rights Reserved. 

AddThis Social Bookmark Button


  

ARRiiVETM: "Has Your Business Arrived?"SM 

Strategic marketing and selling solutions helping you grow your business success, more quickly.

Call and join-in with the ARRiiVE: Innovations In Business Show, live on Wednesdays at 2PM PST

Artwork Disclosure  |  Home  |  Links  |  Privacy Policy  |  Newsblog | Terms of Use  |  Hire ARRiiVE

Website designed by ARRiiVE Business Solutions. Copyright 2006-2011. ARRiiVE Business Solutions. All Rights Reserved. 

AddThis Social Bookmark Button